Whether you want to put across your point of view or get people around a table to find out what they think, you need clear and well thought through communications.
Walking-the-Talk can help you to:
Plan your communication activities to make the most of the available opportunities, and to create new ones
Deliver the communications you need to get the message across to your chosen audience, at the right time
Evaluate the effectiveness of your communication and help adapt your strategies accordingly
This approach is integral to all our projects, but to give you an idea of our experience in this area here are some examples of communication projects:
ScienceSnaps and Yummy Science - these were specific 'science communication' projects where communication was at the heart of things. We provided guidance and training to scientists who took part in the projects, helped to write the scripts and website content as well as contributing to the design.
Site descriptions for Scottish National Nature Reserves (NNRs) - we were asked to write short, inspirational descriptions for 56 reserves across Scotland for use on the NNR website. We had to find out what each reserve's 'selling points' were and generate a coherent set of descriptions. Unfortunately the client (SNH) has not completed the technical part of the website yet, but they have been used in 'The Nature of Scotland' magazine - if you've read the descriptions of the 'Feature Reserves', then you've probably seen our work!
Guidance for Habitat Networks - we wrote the national guidance about creating Habitat Networks and tailored it for a range of different audiences. We also designed the download version for hard copy - there's nothing worse than limiting people to having to read guidance on a computer screen! You can read the guidance here.
Visitor Management Overview for Inchcailloch Island - we undertook a review of the way visitors are managed on Inchcailloch (part of the Loch Lomond NNR), the interpretation that is available and the communication messages that are required. This work included engagement with the local community as well as an on-site audit of visitor facilities.